Think of the most popular brands in the world. You could recognize them anywhere. Why is that? Aside from their global presence, these brands have one thing in common – they adhere to a strict set of brand guidelines. (more…)
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Think of the most popular brands in the world. You could recognize them anywhere. Why is that? Aside from their global presence, these brands have one thing in common – they adhere to a strict set of brand guidelines. (more…)
On June 15th, 1993, the Portable Document Format (or PDF) was born. PDF was created by Adobe® to be a standard document format which would allow for the exchange of documents across different systems (i.e., Windows, Mac, Linux, etc). The PDF file format allowed for any end-user to read/view a document, regardless of their system and irrespective of the native application that created it. (more…)
Content Management, Digital Transformation, Workflow and Automation, Workplace of the Future
This blog is the first in a series that will help you create a roadmap for your journey to build a better IT system. (more…)
Direct mail marketing campaigns continue to generate higher response rates, greater brand awareness, and higher levels of customer engagement than digital mail campaigns. So why does direct mail continue to get such a bad rap in 2019? (more…)
The news is chock-full of terrifying tales of data leaks, identity fraud, ransomware attacks, and malicious exploits that ooze up from the depths of the deep dark web. By now the world, for the most part, understands that the internet can be a dangerous place, which raises one very important question: why is it so difficult to protect our sensitive and private information? (more…)
Today, there are a number of finishing accessories which can be placed in-line with your production print equipment to produce a finished product. In-line finishing has moved beyond basic stapling, saddle-stitching, hole-punching and folding to a higher level of capability which can generate immense new value for you and your customers. (more…)
In my role as Director of Leasing for Konica Minolta Premier Finance, it should come as no surprise that I get asked a lot of questions related to financing. Everything from “how much money is due upfront?” to “what are my options when my term is over?” If it has to do with financing, I’ve probably been asked it a dozen times. However, far and away the most common question related to equipment financing I receive is: “lease or loan?” (more…)
Industrial Print, Office Printing, Production Print, Wide-Format